Where reputations are unpacked — and rebuilt — by the experts brands trust.
A bi‑weekly podcast bringing our reputation team together to dissect the stories shaping public perception. From crisis missteps to brand masterclasses, we share what works, what doesn’t, and what brands should do next.
Reputation is no longer managed quietly behind the scenes. It’s shaped in real time, in public view.
In The Reputation Room, our senior reputation specialists analyse the latest reputational headlines, offering expert commentary grounded in real‑world experience.
This podcast is for brand leaders, comms professionals, and decision‑makers who want practical insight — not platitudes.
The Reputation Room Ep. 03: Should brands still take the risk on Kanye West?
Tim Jotischky is EVP of Reputation at The PHA Group and leads on all crisis and reputation management issues. He works directly with clients on crisis planning and mitigation, crisis management, media training and media relations, pro-active reputation management, and reputation rebuilds. He provides strategic counsel and advisory services to senior leaders. Tim joined PHA in 2014 after a 25-year career as a senior executive at UK national newspapers.
Robin Brant is VP at PHA where he is a senior advisor on Reputation & Crisis. He leads media coaching and works directly with clients on crisis planning and mitigation; crisis management; media relations; pro-active reputation management. Robin joined PHA after a 28-year career in journalism as a BBC Foreign Correspondent in China, the US and Asia, Political Correspondent for a decade at Westminster and a presenter. He has extensive experience and expert insight, with deep contacts in journalism, parliament and government.
Fredrik Jonsson has more than thirteen years of experience in PR. He joined The PHA Group after spending five years working with business leaders in the Middle East, including Abu Dhabi and Saudi Arabia, principally on consultancy, internal communications and crisis projects on behalf of clients such as Etihad and the Public Investment Fund. Previously, he was based in London, working with corporate clients including British Airways, Tata Steel and De Beers
Harry Cox is an Account Director in PHA’s award-winning Reputation team. He specialises in crisis communications, media relations, litigation PR and strategic advisory. Since joining in 2021, Harry has supported high-net-worth individuals, political campaigns and leading businesses such as Crystal Palace, Genting UK, Temu & Numan.