What is healthcare PR?
Healthcare PR encompasses a range of different activities to promote brands and organisations across the healthcare sector, through the media, to different audience groups.
Depending on the brief, healthcare PR can help organisations achieve multiple objectives including – increasing public awareness and engagement, aiding education, cementing the reputation and credibility of clinical specialists, launching new products or services to the market, and highlighting the value in new and innovative health technology.
We drive brand awareness, facilitate change and challenge perceptions, but ultimately our role is to ensure that our clients cut through the noise and stand out from the competition.
How we deliver a healthcare PR campaign
Each of our clients within the healthcare sector has a unique story to tell. At the start of each campaign, we work closely with them to build a powerful PR strategy and refine brand narrative, before using our exceptional media contacts to place them at the forefront of the health news agenda.