When UK blockchain company Qadre came to us, they wanted to elevate their profile and breakthrough into the mainstream media. As a founding member of the global blockchain consortium PL^G (Plug), Qadre tasked PHA to generate coverage around PL^G’s upcoming TGE, while also dispelling many of the myths surrounding blockchain held by the national media. Time was of the essence, and we hit the ground running with a two-week sprint campaign.

Results

10
pieces of coverage in 2 weeks
TGE
national coverage in City AM
Thought leadership
pieces in top-tier tech titles