Consumer

Understanding consumers is at the heart of everything we do. We get under the skin of every consumer brand we work with and truly understand what makes them different. We understand your brand values, who your target consumer is, what makes them tick and then activate campaigns to get you noticed.

Consumer PR

Brand loyalty comes when customers feel a connection, and we are the very best at creating media campaigns that have authentic stories at their heart allowing our clients to grow a community of loyal customers and brand advocates.

Achieving stand out is never easy, we are all bombarded by hundreds of brand messages each and every day, our job is to help your brand talk to the right audience in the right way.

We are experts at developing integrated strategies that are designed to increase share of voice, amplify brand awareness and connect with the target consumer. The ultimate aim is always to have a positive impact on revenue.

Our services include media relations, product launches, campaigns, events, celebrity and influencer engagement and social media activation and management. We know how to get a brand noticed and have media contacts at the highest level across the print, digital and broadcast landscape.

Whether you’re a new consumer brand wanting to break into the market or an established brand looking for a fresh approach to your PR strategies, great Consumer PR is about understanding an audience, knowing where to find them, and launching a campaign that truly connects.

We are proud of our diverse client base, supporting businesses across multiple sectors, including FMCG, fashion, retail, beauty, wellness, sustainability and culture. From challenger brands to household names, whatever your story, we know how to tell it.

PHA has always been a delight to work with - friendly and willing to go the extra mile when deadlines are tight. 
Rachael Sharpe
Features Writer, Stuff
Working with PHA has been a dream so far. Not only have they been extremely quick to provide commentary, but the standard of commentary has been everything a journalist could want - and more! 
Lauren Bradbury
Writer, Ideal Home
The PHA Group does PR very well. The team is informed, efficient and highly organised and delivers for journalists; providing great insights and brand news stories.
Fiona Briggs
Editor at Retail Times
It's always a relief when a brand I'm looking to speak to has PHA as their PR agency. The team are always quick to reply, friendly and eager to help in any way they can.
Rebecca Astill
Lifestyle Reviews Writer at The Daily Telegraph
The PHA Group truly understands all aspects of our business and are strategic in providing recommendations as to how best to communicate this to media in an engaging way. The team is efficient, proactive, and ultimately act as an extension of our team in supporting our goals and mission. It is great to work with a team of passionate and dedicated individuals, and we are delighted with the opportunities secured for Clarendon Fine Art.
Jonathan Kelsey
Head of Brand & Communications
From the moment we kicked off we were impressed. The team very quickly got a good understanding of our brand identity, which was evident through the tone of voice of their writing and their knowledge of our history and who we are today. They were always incredibly professional, efficient and good to communicate with. They certainly made my job of managing the PR process a lot easier. We won’t hesitate to use them again for future projects.
Kate Jackson
Marketing Manager
Get in touch with the team