Healthcare

We know how important trust is for the healthcare industry, particularly in the rapidly changing healthcare landscape, and we work hard to earn it through our strategic media and public affairs campaigns. We place education, patient reassurance and clinical expertise at the heart of all our media and campaign activity. We are proud that our client experience spans multiple areas of healthcare, including clinical services, cosmetic, aesthetic medicine, healthcare products plus OTC, wellness, and nutrition.

What is healthcare PR?

Healthcare PR encompasses a range of different activities to promote brands and organisations across the healthcare sector, through the media, to different audience groups including patients, government and the NHS.

Depending on the brief, healthcare PR can help organisations achieve multiple objectives including – increasing public awareness and engagement, aiding education, cementing the reputation and credibility of clinical specialists, influencing policy, launching new products or services to the market, and highlighting the value in new and innovative health technology.

We drive brand awareness, facilitate change and challenge perceptions, but ultimately our role is to ensure that our clients cut through the noise and stand out from the competition.

How we deliver a healthcare PR campaign

Each of our clients within the healthcare sector has a unique story to tell. At the start of each campaign, we work closely with them to build a powerful PR strategy and refine brand narrative, before using our exceptional media contacts to place them at the forefront of the health news agenda.