StepLadder is a collaborative peer-to-peer deposit saving platform on a mission to help first-time buyers get onto the property ladder faster, by collaborating with like-minded savers.

We were tasked with raising StepLadder’s profile in the mainstream media by increasing brand awareness among first-time buyers and educating a traditionally sceptical market on this new approach to raising a deposit for a house.

As the platform evolved, StepLadder was keen to be positioned as an authority on consumer money management.

Results

40+
pieces of press coverage in six months
9
pieces of national coverage
Coverage
directly improved SEO when searching for ‘StepLadder’ on Google