Six fitness franchises to invest in

No industry has been left untouched by the coronavirus pandemic, but whilst some will start working their way back towards the models they had in place before, for others, life after lockdown will require a complete reimagining of how they do business. The gym sector is one such industry where ‘the new normal’ will need to look very different.

With many gyms across the UK in need of a financial boost after the disruption of  2020, one option for gym owners is harnessing the power of franchise models. PureGym’s CEO, Humphrey Cobbold was recently quoted in an article on Health Club Management discussing the importance of franchise models ‘we realised we had a great franchise proposition, a really strong core model, a really strong revenue management and business process approach – we generate 45 per cent site margins in the UK.’

Following this news, we thought we would take a look at six fitness franchises that are growing at a great rate in the UK.


HITIO Gym offers a unique experience through the combination of a traditional gym alongside the best martial arts philosophy. HITIO brings world-class combat sport programming into a state-of-the-art gym environment.

HITIO Gym also provides facilities for the whole family by offering classes for anyone from the age of five. Parents are encouraged to train at the same facility and at the same time as their children – either individually or together.

Check out one of their Discovery Days, designed to provide everything you need to know about opening a HITIO Gym. You’ll have the opportunity to meet the UK team, HITIO industry partners and take a tour of one of their operating sites.


9Round fitness is a specialised gym, fitness center and health club dedicated to circuit training with an emphasis on kickboxing fitness training. Promoting the brand as unique and fun, their fitness programme incorporates a functional, interval, cardiovascular, and circuit training regimens developed by a World Champion Kickboxer.

9Round’s offers two ownership franchise models; the semi-absentee owner where you can become a 9Round owner while maintaining your current job or occupation, and the owner-operator model where you own and operate your own club.

The website provides lots of helpful information on the general size, training and onboarding and business model. One you need to check out.

Gold’s Gym

Gold’s Gym provides the latest cardio and strength training equipment along with a dynamic group exercise programme that also includes yoga classes.

From humble beginnings back in 1965 as a small gym in Venice, California; Gold’s Gym has grown into a global franchise with 700+ locations and serving three million people each day across six continents.

Gold Gym’s provide comprehensive franchise support including site selection, design, construction, training, grand opening, marketing, and ongoing operations. Always striving for continuous improvement to help their franchisees and members reach full potential, Gold Gym creates a passionate health community and support network.

Anytime Fitness

Anytime Fitness claims to provide a business model that blends perfectly, providing a great work/life balance for any individual.

Opening its first club 16 years ago in Minnesota, USA, Anytime Fitness has now become one of the world’s largest health chains with over 4,500 clubs open in 33 countries.

With over four million members (a new member joining every three minutes, apparently) and 155 clubs open in the UK already, Anytime Fitness are showing steady growth, aiming to have 250 clubs open by 2020. Those numbers look pretty good to us!


truGym UK is a fitness centre designed to transform strength with affordability whilst still providing a premium quality experience and high-class security. Their facilities allow members to enjoy the benefit of unlimited gym access, free group classes alongside sauna and relaxation rooms.

With already over 20 sites in the UK, truGym projects a franchise’s turnover will range from £600,000 to £950,000 and an expected net profit from 25% to 35% depending on club size and location.


((BOUNCE)) is mini trampoline fitness business founded in 2014 by Kimberlee Perry. Together with Chris Perry, the duo turned the business into a franchise, opening studios up and down the UK and across the world.

Routines are performed to upbeat music in a welcoming and motivating environment. The brand encourages a social space where consumers can make friends and even bring children along while working out.

((BOUNCE)) improves weight loss up to three times faster than floor-based exercise due to the addition of gravity and g-force. It builds core strength quickly, is a cellular workout and detoxifies the body efficiently thanks to the lymphatic system being pumped as you jump. There is an array of scientific research on the health benefits of trampolining, most impressively, losing 700 calories per session and having fun… that’s what trampolines were made for!

Interested in hearing how we can help promote your franchise business? With years of experience working with brands including RED Driving School, ((BOUNCE)) and Fantastic Services we’re perfectly placed to help you out. Speak to a member of our award-winning team today to find out more.

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