Theragun case study

Fitness products to kickstart your 2021

Are you looking to kickstart your 2021 with a bang? If your New Years resolution for the incoming year is to throw yourself into exercise, then you’re going to need some new toys to help you on your way.

We’ve looked at the fitness products that can help enhance your workout and support your new fitness regime regardless if it’s in the gym or at home!

Bowflex Weights

The clever people at Bowflex weights have developed an all in one dumbbell which has the capacity of adjusting to 30 different free weight selections all from the one compact design. Simply turn and click the dial into place and select the weight amount you want to use; the unique locking mechanism will load the desired amount and leave behind the weight you don’t need. Their accompanying app will help to monitor your form and track your progress whilst providing you with pre-loaded workouts to keep you motivated. A perfect tool to use at home if you don’t have enough time to make it to the gym.

Auster Power Rings

Helping individuals reach their peak is a premium fitness equipment brand, Auster. Known for developing suspension, functional and bodyweight training products and the one we’ve decided to feature is no different, introducing the Auster Power Rings.

Get ready for an intense workout, the Power Rings help to develop and improve your pull-ups and dips. Easily adaptable and can be clipped on to most pieces of equipment in the gym. Don’t worry about the straps giving out on you, each strap can withstand over 550kg of force.

Mirafit Battle Ropes

The sound of grunting and iron hitting the floor in the gym is something you quickly become accustomed to, but one exercise which requires no iron is the battle ropes. Instead of focusing on lifting heavy, battle ropes challenge you with a much more dynamic, fat destroying workout. Don’t be fooled, your in for a full-body workout which will test your mental state as well as your muscles.  Mirafit’s battle ropes are perfect for circuits as well as conditioning work, so what are you waiting for? Time to challenge yourself.

Origin Sandbags

In the military, sandbag training has been a staple training ingredient for many decades, but it hasn’t become any less valuable to athletes. Not only are they heavy, (some can be up to 50kg) they are notoriously hard to handle, meaning your body has to keep adapting and different muscle groups have to fire to stay in control. Similarly, to the battle ropes, sandbags will have you sweating in no time at all, certainly not for the faint-hearted.


To be able to continue to push yourself to new levels in the gym, you need to take the appropriate measures so you recover as best as possible. Therabody is the answer to your prayers. Therabody is a handheld self-massage tool, providing percussive therapy, perfect for muscular relief to users before, during and after exercise. Whether you’re an athlete, personal trainer, fitness enthusiast, or you have muscle tension, minor aches, and pains, Therabody provides a natural approach to improving your physical health.

The products are used by over 250 professional sports teams worldwide, physical therapists, trainers, chiropractors, celebrities, athletes, and everyday people in over 40 countries.

Are you looking to raise your brand’s profile in the market? Our team of specialists is here to help. Contact us today to find out how we can help you gain cut-through for you and your business.

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