We’re delighted to announce that we’ve been selected by DASH Water to develop creative campaigns and build relations with consumers and trade media to increase brand recognition.
The account will be led by the agency’s director of consumer, Suzanne Haysler, and senior account manager Laura Hooper.
Haysler said: “The brand has a great personality – from its colourful and playful branding and desire to make water fun, to the more serious messaging around the need to reduce the amount of fruit and veg that is wasted.”
Jack Scott, the co-founder of DASH, added: “As a business, we are hugely ambitious and are currently in a key turning point for expansion, while the UK seltzer market is also on a rapid growth journey.
“Therefore, we needed a PR partner that could elevate our brand mission as demand for delicious yet healthy, sustainable drinks options increases.”