In this ebook we will explore

Running a successful PR event can be one of the most effective ways to generate buzz and excitement for your brand.

Not only can it result in mass media coverage and attention – it can help you cement relationships with influential journalists and bloggers that will be integral to your PR strategy for years to come.

We have run events from well-known brands like Disney, Jeans for Genes and UFC to events for challenger brands, innovative start-ups and charities – in this free download we reveal some of our big secrets for planning the perfect PR event.


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