When The Cadogan Clinic asked us to launch their first ever dedicated mole check service designed to scan, assess and treat problem moles all in one day; we knew this was something worth shouting about. Skin cancer was on the rise and in the press, with Cancer Research highlighting a tripling of melanoma amongst 18-35-year-olds at the time of the launch. There was clearly a real need for this clinic, but its unique offering was getting lost in a crowded market of slower screening services. We knew the mole check service would change lives, now it was time to spread the word.

Results

25
pieces of coverage
Media focus
on mole health
Re-engaged
for repeat clinic openings