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Top 10 Cyber and Personal Security Companies to Watch at CES 2017

Top 10 Cyber and Personal Security Companies to Watch at CES 2017

The digital revolution has been a double-edged sword for the security world. It has increased our ability to protect ourselves against personal security threats. Yet, the rise of interconnected and smart devices, has also increased our susceptibility to cyber threats.

CES 2017 will showcase the top security-technology companies that will help us stay safe offline and online – so that we can continue to take advantage of the latest technological advancements.

Here are the top ten companies we think you won’t want to miss this year:

  • Wearsafe Labs: Wearsafe provide peer-to-peer safety technology that enables users to easily call for help when in a bad situation. With the press of a wearable button, which is connected wirelessly to your phone, the device sends an audio stream to your contacts. This enables you to silently get help as soon as possible.
  • So Simple Solutions: So Simple Solutions specialize in products that protect against credit card theft, carried out by criminals attempting to use RFIS technology to steal victims’ identity. As we continue to move into a world of contactless payments, our risk of being silently stolen from as we go about our day is increasing, So Simple Solutions’ Travel Guards provide the solution. At CES the company will also announce the launch of their anti-radiation screen protector, which reduces up to 70% of electromagnetic waves. If you’re concerned about the impact of your technology on your health, this is one for you.
  • C-SLIDE: C-slide’s WebCam covers offer the preventative solution to the rising number of Webcam Hijacking and sextortion cases we are seeing in the media. Available for computers, laptops, tablets, smart TV’s and phones, and with users including the U.S. government, C-Slide are clearly one to watch out for this year.

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  • Beseye Cloud Security: Beseye’s WIFI cameras and Image Analysis Systems use intelligent recognition to help users keep an eye on what’s happening in their home or office. Their sophisticated system can distinguish between action in trigger zones, motion detection and human detection, giving you the most accurate notification of the potential threat, and ultimately setting your mind at ease.
  • POMM: POMM provides privacy solutions, for users concerned about the susceptibility of their digital devices to hacking. Their compact offerings attach to users phones, and use biometric authentication and encryption to ensure the owner is the only one with access to the personal content of the device. Meaning your picture and video gallery, messages and documents are only seen by who you want them to be.
  • Nut Technology: Nut’s micro size smart trackers help users resolve the age old problem of forgetting or misplacing their belongings. If you’re always leaving your bags on the train, or relying on friends to call your phone, binding Nut to your bag, and pairing the Nut App with your phone, could remove a lot of stress from your life.
  • Vkansee: Vkansee develop under-glass, optical fingerprint sensors, for a range of devices, including mobile phones and laptops. Their scanners are so sensitive to spoofing they can even detect sweat pores. As online and over app payments increase, Vkansee’s fingerprint scanners offer a more secure alternative to traditional passwords.

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  • SYLink Technologie: SYLink enables users to easily monitor their home network, by automatically scanning, analyzing, detecting and alerting users to threats. In our increasingly connected world, ignoring cybersecurity is no longer an option – SYLink means you can enjoy taking advantage of the digital revolution without the fear of attacks.
  • Nominet: Nominet is best known for building the .UK domain. Having had an incremental role in developing the UK’s internet infrastructure, they now provide products and services to help users protect their domain, alongside advice on how to stay safe online. Given that 82 percent of adults in the UK use the internet every day, Nominet’s offerings are relevant to businesses and consumers alike.
  • SABRE: Though best known for their pepper sprays, SABRE also have a line of personal consumer alarms. Their wireless and standalone home alarms enable anyone to quickly and conveniently secure their home without the expensive installation or monitoring costs. They can even be taken on the road, so wherever you are, you can feel safe.

Enjoyed this post? Read more of our series on the latest and greatest from CES 2017

How to Rebuild Trust in Your Tech Brand

Scandal, scandal, scandal. Security breaches, data hoarding and ethical ambiguity – if the likes of Apple, Snapchat and Sony are anything to go by in terms of trust in technology, they certainly didn’t do SMEs and entrepreneurs any favours in 2014.

Our trust in technology brands was found to have dipped last year.

Our trust in technology brands was found to have dipped last year.

Last week, a report highlighted that Brits’ trust in technology had substantially dipped in the last year. Consumer electronics and telecoms, in particular, both took a tumble, and now, as other countries enthusiastically steam ahead with innovation, Brits’ trust (or lack thereof) in tech is significantly impeding our progression towards a connected future.

So what can tech companies do to reassure British consumers? Here are our top three tips to inspire, maintain, or, in some cases, rebuild trust in your tech brand.

Data and Security

After numerous high profile data hacks and security breaches in 2014, consumers are understandably concerned about how their details are mined, managed and manipulated. For tech brands, ensuring you are plain and transparent with your use, storage and trading of data is vital to allay the fears stoked by these incidents and strengthen that all-important consumer trust.

High profile hacks have left consumers wondered whether their data is safe.

High profile hacks have left consumers wondering whether their data is safe.

Only a couple of months ago, MPs on the Commons Science and Technology Select Committee were compelled to call for new guidelines for apps and websites, requiring them to explain clearly their use of personal data. Increasingly, regulation is making it difficult for technology to evolve, so instead of waiting for more guidelines and possibly laws to be introduced, why not prove to society that tech brands can be responsible, transparent and effectively self-regulate? As Andrew Miller, chair of the committee, noted: “Socially responsible companies wouldn’t want to bamboozle their users”.

Quality and Safety

Technology as a topic can often seem inaccessible – after all, there’s a lot of jargon and few people understand how software and hardware is actually built. So when there are rapid developments, it almost appears too good to be true, leaving some sceptical and mistrusting consumers questioning the validity of research and the quality of the design of a product.

In fact, nearly half of UK consumers believe that innovation is happening too quickly – but then, it’s not in the best interests of tech developers to slam on the brakes. Instead, it’s vital that tech companies address these concerns directly, by allowing people to trial and test their capabilities. Demonstrating quality by offering your product for high profile reviews is a good way of gaining advocacy from trusted, independent parties.

Positioning your company as experts in a relevant field – through thought leadership pieces and interviews – will also reassure consumers that the same intelligence and conscientiousness has been baked into your product or service.


Perhaps one of the most surprising snippets to come out of the mammoth Consumer Electronics Show 2015 earlier this month was an admission from Gary Shapiro, CEO of the event. He acknowledged that over-reliance on digital products is a “Natural trend that people are talking about”, and that he believes in the good of “everything, in reason.”

A digital detox, it seems, may well be on the horizon – and tech companies must be prepared. Consumers mistrust products and brands that serve no true purpose, or that bombard them with so many that they can’t discern what the product is really for. So decide what problem you want to solve and where your niche lies, instead of trying to be a jack-of-all-trades. Less is more – or, in the immortal words of Coco Chanel, “before you leave the house, look in the mirror and remove one accessory.”

In your communications, tech brands should ensure that the value your product adds to the market is conveyed clearly and consistently. If consumers can see how your product will save them time, bring them new information or simply entertain them, trust in your brand will strengthen. That one must-have feature of your offering should shine through: purpose over puff.

As we move forward into 2015, it seems that innovation is no longer enough. Trust in your tech brand must be built upon a foundation of transparency, independent advocacy and clear communications – only then will Brits embrace the advances you have nurtured. How will trust in your brand fare this year?