Four of the most exciting fitness software companies

Data shows the global fitness industry is worth $96.7 billion and that by 2030 there will be 230 million gym members.  This has meant the demand for management software products bespoke to gyms has never been greater. With this in mind, we’ve taken a look at some of the companies at the forefront of innovation in this space. 


With coverage in 100+ countries, Glofox is an innovative fitness management software company designed to help gyms and fitness businesses to scale and grow. Glofox aims to streamline every aspect of a business through billing, reporting, and tracking the attendance of members. 

And with no intention of slowing down, the fitness software brand now has offices located in Europe, the US, Australia, and Brazil. Glofox is reaping the benefits of a growing market and will look to capitalise further as they expand in the near future. 


Wellyx is a cloud-based fitness management software designed to automate day to day tasks and enhance the modern fitness experience. Wellyx offers an array of benefits such as a client portal, cloud-based access system and integrated payments. The software company offers potential users the choice of three packages at various price points.  

Although only founded in 2016, Wellyx has already expanded into London, Dublin, and Texas. Watch this space! 


Openplay was founded in 2012 and is described as “The complete software solution for sport and leisure management”. This year, the company launched its new sport and software solution named OP2. Managing all aspects of operation such as memberships, lead management and facility management. Openplay has gained over two million bookings and have worked with high profile clients including Liverpool FC, Kings College London, and Dubai Sportsworld. 

Earlier this year, Openplay surpassed over 20,000 users and has cemented its place non the market as a leading software solution.    

Vagaro Inc 

US company Vagaro Inc is a user-friendly business management platform. It boasts features such as managing online bookings, reports, and POS processing. In 2020, the brand increased its success by accumulating 80m appointments and $2.5b in processed payments. Recently, Vagaro was awarded the number one spot on Capterra’s shortlist for best club management software.  

The company has grown exponentially and in recent years has raised $63 million in growth equity leading it to become a household name in the fitness, wellness and beauty markets. If you would like to find out how a PR strategy can help push your brand awareness within the media, get in touch today. 

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