Written by Tom Clarke • Published 11th September 2018 • 2 minute read

Since the dawn of time some people have been able to drift off in a matter of minutes and get to sleep without a hitch, whereas some of us ‘night owls’ find ourselves wide awake at 2am.  We’ve looked at some of the hottest apps around that have made relaxing and drifting off an easier task .

Sleep Cycle

Using cutting-edge software which measures your sleep patterns, Sleep Cycle analyses your sleep and wakes you in your lightest sleeping phase, meaning that you wake up feeling far more refreshed. Their community blog invites top sleep experts to provide their tips and tricks creating a community for sleep-deprived. Whether it’s an insight on ‘How women sleep’ or ‘The evolution of the mattress’ the Sleep Cycle team have made sure to use relevant statistics and taken the time to produce a trustworthy insight. Since its release, the app has been popular all around the globe with one reviewer going as far to state ‘The result is so gentle and lovely it feels like being woken up by a mermaid stroking your hair or a unicorn nuzzling your toes’ we’re guessing it’s a success!

Pillow

Pillow delivers a comprehensive report on everything to do with how you sleep. It doesn’t only track your sleep and wakes you in your lightest stage of sleep, but it also offers the ability to work on 15-minute power naps and 45-minute recovery naps. With a 4.5 star rating and 6,000 reviews on iTunes. The Pillow app’s word of mouth marketing strategy has worked really well. The app has even featured as ‘App of the Week’

Pzizz

The world’s most advanced sleep and power nap system helps you to quickly quieten your mind, fall asleep fast and wake up feeling refreshed. As part of their strategy, Pzizz have spent time developing their website and have created a feature which continually updates with users’ testimonials. Alongside this, they also have the backing of some of the biggest celebrities around who use the app including J.K. Rowling. Pzizz has also been selected to be one of 70 apps to feature on the NHS apps library to celebrate the NHS turning 70 this year.

Headspace

The popular meditation app which creates sessions for you depending on what your goals might be. Headspace produce and promote a variety of content to their large social media following helping to drive users to their website. The content includes GIFS, interesting insights and replica blogs which are based off the audio sessions on the app.

Do you have an app which you would like to launch in the UK market? Why not speak to one of our award-winning team today about what PR could do for you and your business.