Written by • Published 05th June 2017

Another year, another London Tech Week flooding the capital with events to showcase and celebrate the best of tech – and we are delighted to be joining in with the festivities by hosting two free breakfast briefings.

Tech PR Crash Course – The Startup Guide to Getting in the Press

When: 09:00, Wednesday 14th June

Where: Jigsaw 24, 8 Golden Square, Soho, W1F 9HY

According to the latest Tech Nation report, there are 1.64m people in the UK employed in digital companies. Meanwhile, investment in the tech sector last year reached a staggering £6.8bn.

Great news for the industry of course – but for startups and scaleups looking to launch and grow, that also means competition is stiffer than ever.

Journalists receive hundreds of pitches every day, but will only use a handful – so how do you make your story stand out from the crowd and those all-important column inches dedicated to you instead of someone else?

In this seminar, we will explore:

  • What PR is (and isn’t)
  • What makes a story that journalists want to write about
  • How to make the most of the assets you already have at your disposal
  • How to approach a PR strategy

To register for a place, please click here.

Tech for Good – How to Make the Mainstream

When: 09:00, Friday 16th June

Where: Jigsaw 24, 8 Golden Square, Soho, W1F 9HY

Tech for Good is on the rise. New, innovative brands are revolutionising long-standing social issues and changing the way we support those in need.

But Tech for Good brands can often find themselves pigeonholed, their future business ambitions dismissed.

We invite you to join our panel discussion, which will shine a light on:

  • How Tech for Good brands can push themselves to the fore, reach new audiences and make it to the mainstream
  • Advice for building authority and clout
  • Tips on positioning your brand as ambitious and successful

We are joined by a brilliant panel, including: Saasha Celestial-One, Co-Founder of OLIO; Nathaniel Smithies, Founder & CEO of PlusGuidance; Nick Couch, Brand Consultant at Bright New Thing; and Jude Ower, Founder & CEO at Playmob. They’ll be joined by The PHA Group’s own Sophie Wilson as chair.

To register for a place, please click here.