Written by Katia Ponnampalam • Published 06th June 2014

Jeans for Genes, The PHA GroupGenetic Disorders UK has awarded The PHA Group the PR contract for its annual Jeans for Genes fundraiser this September

PHA will support this year’s campaign through case study and feature placement, celebrity ambassador interviews, product placement of a specially designed charity T-shirt, management of media partnerships, promotion of brand partnerships and event management and planning for the campaigns launch party.